The Helsinki Region Environmental Services' (HSY) LinkedIn Campaign
The Helsinki Region Environmental Services (HSY) wanted to raise awareness about circular construction practices as part of the CIRCuIT project. The goal was to create a LinkedIn campaign that effectively communicated the project’s themes to a professional audience, driving engagement and enhancing visibility.
What we did
- Content Creation: We produced eight engaging and informative LinkedIn posts for the client related to circular construction. Each post was carefully crafted to resonate with HSY’s target audience, highlighting key aspects of the CIRCuIT project.
- Visual Design: We designed custom illustrations for the campaign that aligned with HSY’s brand identity, enhancing the visual appeal of the posts and aiding in the communication of complex topics.
- Research and Development: We conducted extensive research on circular construction themes and transformed the client’s existing materials and project research into social media-friendly content.
Outcomes
- Content Creation: We produced eight engaging and informative LinkedIn posts for the client related to circular construction. Each post was carefully crafted to resonate with HSY’s target audience, highlighting key aspects of the CIRCuIT project.
- Visual Design: We designed custom illustrations for the campaign that aligned with HSY’s brand identity, enhancing the visual appeal of the posts and aiding in the communication of complex topics.
- Research and Development: We conducted extensive research on circular construction themes and transformed the client’s existing materials and project research into social media-friendly content.
